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**Alejandrina Tercera** is a DJ, music curator and founder of J Records. Her proposal revolves around house and the exploration of its different aspects, building sessions that balance groove, sensitivity and discovery. Their selection is guided by a constant search for music that is fresh, unexpected and with the ability to generate a genuine connection on the dance floor.
In addition to her work as a DJ, Alejandrina has dedicated much of her career to promoting emerging talent within the Mexican electronic scene. Through J Records he has accompanied the development and launch of a new generation of artists, with productions that have reached the Top 100 of Beatport and have found an audience both in Mexico and abroad.
Her work as a music selector and curator has begun to connect with international audiences through platforms such as Crop of Music Radio in Ibiza, consolidating a presence that transcends local scenes.
Whether behind the turntables, discovering music or promoting new projects, Alejandrina understands music as a space to create community, open the way to new talents and give visibility to proposals that deserve to be heard.
